o’keeffe’s x hannah hampton

The Film Crew were commissioned by Veracity Marketing to produce and film a social media advert promoting the brand partnership between Hannah Hampton and O’Keeffe’s Hand Cream. 

O’Keeffe’s Hand Cream, known for its high-performance skincare products, aimed to authentically align with elite sport—particularly women's football—by partnering with Hannah Hampton, a professional goalkeeper for England. Her role, naturally centered on hand care and performance, provided an ideal ambassador for the product.

Our goal was to reinforce the brand’s positioning—“Saving the hands that make the saves.” The ad was strategically launched during UEFA Women’s Euros campaign period to align with increased engagement in women’s football.

Our team’s unique ability to provide a multifaceted team of talent ensured we could plan, produce and shoot a successful ad. It successfully highlighted the brand synergy: an essential product for hands under pressure. Additionally, it offered a privileged insight into the athlete Hannah; life beyond the pitch such as training, recovery and hand care rituals.

The cultural impact was also monumental. The campaign timing allowed peak engagement during the Women’s Euros and support further visibility for the women’s game. The messaging celebrated women’s football, while making a meaningful product synergy with a household brand.

Featuring:

• Talent - Hannah Hampton from England’s National football team

• Producer - Christina Alexandrou

• On-Site Producer - Jennifer Mcgee

• Creative Director - Alex Conte

• DOP - Jaspar Gould Davies

• DIT - Harry Perkins

• HMUA - Robyn Kentfield

• Sound Engineer - Andrei Leskovski

• Production Assistant - Mia Dixon

• Gaffer - Frank Hammond

• Runner - Jake Sassoon

• Produce and film 1 x day worth of social media material across photo and video

Working flexibly with a high-profile talent around their own commitments around training schedules. Also, working around the British weather. it’s our job to make it happen, come rain or shine!

Working with such a fantastic talent, Hannah Hampton was delightful from start to finish!